What we do
Web surveys representative of Quebec’s population, omnibus studies that share costs across clients, and continuous measurement of opinion over time — because opinion is a movement, not a snapshot.
From questionnaire design to weighting and analysis, every step is instrumented, documented and reproducible.
What sets us apart
Complete methodological transparency: every survey we produce comes with its full methodology report. Data hosted in Canada, from the first click to destruction.
And one absolute rule: never synthetic respondents. Artificial intelligence analyzes the answers of real people — it never invents an opinion.
How we work
Automation takes on what a machine does better: field logistics, quality control, weighting calculations. Judgment — the questionnaire, the interpretation, the decision to release a result — stays human.
Our methodology, explained